PROJECT DETAILS
SHRAPNEL
TO MARK THE LAUNCH OF APEX LEGENDS’ SEASON 21: UPHEAVEL, VERSUS WAS BRIEFED BY RESPAWN TO DELIVER THE NATION’S FIRST OFFICIAL APEX LEGENDS COMMUNITY CENTRIC, IN-PERSON EVENT - THE CHAOS CUP.
HAVING TAKEN PLACE AT NEW META GAMING ARENA IN LONDON ON JUNE 7TH, THE CHAOS CUP KICKED OFF WITH A FRIENDLY TEAM DETAHMATCH SHOWDOWN, FEATURING 8X CONTENT CREATORS AND 16X FANS, AND ENDED WITH A PRIZE-FILLED COMMUNITY PARTY TO CELEBRATE THE SEASON AND PLAYERS
PROJECT TYPE
CLIENT
RESPAWN ENTERTAINMENT
SERVICES PROVIDED
STRATEGY, DIGITAL ADVERTISING, PUBLISHER RELATIONS, PRODUCTION, CONSULTING.
RESULTS
SHRAPNEL
TO MARK THE LAUNCH OF APEX LEGENDS’ SEASON 21: UPHEAVEL, VERSUS WAS BRIEFED BY RESPAWN TO DELIVER THE NATION’S FIRST OFFICIAL APEX LEGENDS COMMUNITY CENTRIC, IN-PERSON EVENT - THE CHAOS CUP.
HAVING TAKEN PLACE AT NEW META GAMING ARENA IN LONDON ON JUNE 7TH, THE CHAOS CUP KICKED OFF WITH A FRIENDLY TEAM DETAHMATCH SHOWDOWN, FEATURING 8X CONTENT CREATORS AND 16X FANS, AND ENDED WITH A PRIZE-FILLED COMMUNITY PARTY TO CELEBRATE THE SEASON AND PLAYERS
PROJECT TYPE
CLIENT
RESPAWN ENTERTAINMENT
SERVICES PROVIDED
STRATEGY, DIGITAL ADVERTISING, PUBLISHER RELATIONS, PRODUCTION, CONSULTING.
